Sampa The Great – Never Forget ft. Chef 187, Tio Nason, Mwanjé (Official Music Video)

The “ Never Forget” video is an ode to Zamrock music, a genre that was birthed in the 70’s and is a combination of tradional Zambian music and psychedelic rock.”

Listen to the new single “Never Forget” –
Pre-order the upcoming album “As Above, So Below” –
Directed by: @rharha_nembhard and @imraanchristian

Follow Sampa The Great –
Apple Music:

‘Never Forget’ featuring: Chef187, Tio Nason, Mwanjé

Produced by: Mag44
Mixed by: Neal Pogue
Mastered by: Mike Bozzi


Creative Director / Director: Rharha Nembhard
Director: Imraan Christian
On Set Director: Furmaan Ahmed
EP: Sam Holmes
Producer: Marija Djikic
Line Producer: Lexie Mullins
Production Assistant: Ellie Clapperton, Evie Nairne
1st AD: Ffion Kunz
2nd AD: Paolo Dalla Costa
Runner: Flori Watts
Runner: Charlie Doherty
Production Designer: Furmaan Ahmed
Art Assistant: Scarlett David-Gray, Pierre Babbage, Hara Spyrou
Lead Carpenter: Louis Dowling
Scenic Painter: Rosa O’mara
DOP: Kai Blamey
1st AC: Shane De Almeida
Loader: Josh Ighodaro
Video Playback Op: Liam Coles
Steadicam Op: Justin Theodore
Gaffer: Ryan Monteith
Rigger: Louie Green
Spark: Pete Musgrave
Spark: Ed Irvine
Costume Designer: Neesha Tulsi Champaneria
Balloon Specialist: Bence Borbely
Stylist Assistant: Zak Khan
Stylist Assistant: Jake Hunte
HMU: Fey Carla
HMU Assistant: Latoya Adediji, Vanessa Nakalanzi
Editor: Matt Newman
Edit House: Trim
Edit Producer: Tatyana Alexandra
Sound Design: Sam Mason, Magnus ‘Mag44’ Mando, Solomon ‘Plate’ Moyo
Colourist: Vlad Barin
Grade House: Cheat
Grade Producer: Nicki Coombes
VFX: Richie Oldfield
Stills: Constantine Spence

Dancer: Munya Versace, Moses Ward, Ramario Chevoy

Zambia Unit:
Chef 187 Mgmt: Lukundo Siwale

Director/DOP: Geo Musiwa
DOP: Longwe ‘Director Lo’ Nyirenda

MUA: Dinga’tse Sendama
Hair Stylist: Pauline Zulu
Stylist: Londo Africa

Gaffer: Isaac Tuba Jr.
Runner: Chanda Musiwa, Deborah Banda, Allan Chibwe Mpundu Jr., Liswaniso Malambo, Patrick Sikazwe

Special Thanks:
Loma Vista Recordings
Carl Pires
We Intend To Cause Havoc

#sampathegreat #neverforget #asabovesobelow

Music video by Sampa The Great performing Never Forget. © 2022 Sampa The Great Pty Ltd., Under exclusive license to Loma Vista Recordings. Distributed by Concord.

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