Lanvin Fall/Winter 2021 – Joie de vivre, the elegance and frivolity of the past and a vision of the future rooted in optimism. For Fall/Winter 2021, creative director Bruno Sialelli looks backwards and forwards – drawing inspiration from the past, reinvented for the present, calibrated for the future.

The Lanvin woman is known: she is glamorous and fabulous, a connection with Lanvin’s DNA, with the Maison’s roots a hundred years ago in the dynamic energy of the 1920s. These combine with Sialelli’s own recollections of the early Millennium – including his memories of Lanvin – to create a new synthesis, a balance between the patrimony of the house and the obsessions of our times.

The mood is positive, upbeat and dressed-up. Evening for everyday. Fabrics are lustrous, tactile and sensuous: duchesse satin, taffeta, silk charmeuse, silk crepe, the glamour of animal-print faux fur. Dresses and coats flow around the body, backs gently caped, lending ceremony to every gesture – a mood of couture from the oldest Parisian maison.

The whole collection is showcased via an ironic, humorous ode to the MTV music video. The soundtrack is ‘Rich Girl’ by Gwen Stefani, featuring Eve – to whom Lanvin and Bruno Sialelli are thankful for her friendly cameo in the film, reprising her iconic rap solo from the 2004 original.

Uplifting and joyful, playful and witty, luxurious and refined. Lanvin.

“All the riches baby, won’t mean anything…”


Creative direction: Bruno Sialelli
Film director: Helmi
Production: Division
Styling: Carlos Nazario
Consulting: Hédi El Chikh
Movement director: Nicolas Huchard
Hair: Jawara
Makeup: Christelle Cocquet
Casting Models: Rachel Chandler
Casting Dancers: Nicolas Huchard & Hybra

Special thanks:
Tom Mercier
Luv Resval

Paloma Elsesser
Sora Choi
He Cong
Mika Schneider
Quinn Mora
Alyda Grace
Vic Ishimwe
Lucas El Bali
Yura Nakano
Dame Lo
Thomas Gréaux
Patric Kuo

“Rich Girl” by Gwen Stefani featuring Eve
(Gwen Stefani, Eve Jeffers, Jerry Bock, Chantal Kreviazuk, Mark Batson, Kara Dio Guardi, Michael Elizondo, Sheldon Harnick, Andre Young aka Dr Dre)
Universal/MCA Music Publishing, Break Out My Cocoon & Bat Future/ Hignosis SFH I Ltd, WB Music Corp. (ASCAP)/Ain’t Nothing But Funkin’ Music, Sony ATV Tunes LLC, Music Of Windswept (ASCAP), Jerry Bock IP LLC. Appears Courtesy of Universal Music France, Warner Chappell Music France, Kobalt Music Publishing, Warner Chappell Music France, Sony Music Publishing France, BMG Rights Management France, Jerry Bock IP. (P) 2004 UMG Recordings, Inc.

Rosenquist: James Rosenquist & Artestar
“© 1963, 1966, 1977, James Rosenquist Foundation, Inc. / Licensed by Artestar. LLC. Used by permission. All rights reserved.
© 1981, 1987, 1989, 2004, James Rosenquist, Inc. / Licensed by Artestar. LLC. Used by permission. All rights reserved.”


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Ann Demeulemeester Fall/Winter 2021-2022



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