MY WARDROBE HQ x BELSTAFF at London Fashion Week
MY WARDROBE HQ x BELSTAFF | Introducing the first luxury menswear rental and resale.
The UK’s first luxury rental and re-sale platform MY WARDROBE HQ and iconic British brand Belstaff are embracing the future of fashion together by introducing the market’s first luxury rental and resale offering for men. Launching with a panel event as part of the official London Fashion Week schedule in February, the collaboration will be the first offering of its kind.
The partnership is symbolic of how fashion is changing. The two brands will together cater to both a millennial customer- with their mindset of ‘no ownership’, purchasing and sharing clothing in an exploration of fashion and ‘greener’ shopping’ – and also to those wishing to invest in key wardrobe items that last forever.
Connect with Belstaff: