Gravalot Spring/Summer 2022 Menswear Presentation · Heavy Weather


Gravalot Spring/Summer 2022 Menswear Presentation · Heavy Weather

Gravalot presents the Spring/Summer 2022 Menswear Collection, “Staying Afloat, Just”
Debuting at Paris Fashion Week® Menswear Autumn-Winter 2022.

The Heavy Weather collection started with the lofty aim to represent this statement:
“Modern society extending through the extremities of capitalism, seems to commodify everything in the physical and spiritual realms. It exhausts itself with the transformation of the natural world into objects of control, only to confound itself in the degradation of the environment, the desolation of society and the hollowing of human character.” How we’ve addressed this to create a capsule collection comprised of deadstock, workwear and high-end fabrics. The deastock fabrics sometimes left to the landfills have been transformed. A partially wrinkled, vertically striped suit, a representation of the past: shearing at its very seams. Workwear fabrics with a nod to cotton drill, an under-utilised fabric in the high-end market, used on jackets and trousers to represent the work needed in our current times to steer ourselves onto a path of correction. High end fabrics, the ultimate representation of our desired next step, where fabrics are crafted with care and maintain a negligible effect on the environment. We continue with elements dear to our image, particularly the cowrie shell which is placed on a few necklines, bucket caps with tails that hark to tribes of the world where the free movement of garments serve as critical features of their identity. And finally we introduce the hibiscus, a personal favourite of The Designer. Hand drawn and digitally printed on select pieces while also handcrafted in red cotton webbing and sewn prominently on the chest, akin to a badge. So here’s to us.

Director: Onye Anuna
Director of Photography: Charles Rare
Models: Bushy, Ore, Salliou, Shaq
Casting: DAM Model Management
Stylists: Lydia White & Taslima Khan
Makeup: Bari Khalique
Photography: Modu Sesay
Set Manager: Aminata Kamara
Assistant: Sandra Ogbonna
Editor: Onye Anuna
Collection Production Manager: Prince Comrie
Music: “Get Down” by Rudeboyz, Courtesy of Goon Club Allstars
Opening Statement: Uncle Iyke

FIND OUT MORE
Editorial · https://gravalot.com/en/releases/025-heavy-weather
Website · https://gravalot.com
Instagram · https://instagram.com/gravalot
Paris Fashion Week®: https://parisfashionweek.fhcm.paris/

#menswear #afrocontemporary #parisfashionweek

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