Georges Wendell — Paris Fashion Week Spring/Summer 2022
How to escape the heat and boredom of the city ? A Parisian summer trip trough the eyes of Georges Wendell.
While it is well-known that good Parisians flee the French capital during the month of August, creative director Pierre Kaczmarek is taking inspiration from the young men and women left behind by the end of summer rapture for his SS22 instalment of Georges Wendell. “Personally, I love this time in August, because the only people who are left in the city are the unfortunate people whose holiday plans fell through, fools killing themselves at work and tourists,” Kaczmarek says.
The third collection continues to play with traditional business tailoring, but mixes structured pieces with cotton, casual Friday denim and light knitwear, which are essential during the hot days in Haussmannian offices. Madame Wendell, the womenswear component of the collection, may also be stuck at work, but her August wardrobe includes daringly short hemlines for the humid nights when the heat doesn’t break at dusk.
SS22 Digital Presentation
Styling: GW team
Filmed by: Benjamin Seroussi
Photography: Lucas Chanoine
HMU: Sachi Yamashita
Music: Alfred
Models: Fransiska, Marin, Emery et César
Production: K2
Location: Paris
SS22 Look Book
Creative Director: Pierre Kaczmarek
Photography: Lucas Chanoine
Styling: GW team
HMU: Sachi Yamashita
Models: Fransiska, Marin, Emery et César
Production: K2
Location: Paris